Design

User centred and data driven.

Expertise

We create digital products and services tailored to the needs of the people who will use them. Aligning user needs with business and organisational goals to ensure the right solutions are designed and delivered.

How we deliver

We collaborate and co-design with our clients using a rapid, iterative agile process. Our multi-disciplinary team researches, prototypes, tests and builds at speed, allowing us to quickly validate ideas and qualify assumptions.

User research
User research guides and informs our process. We use interviews, surveys and observation to help us understand user needs, behaviours and challenges.
Design and prototyping
We prototype to test and learn, early and often. We continuously iterate based on principles of simplicity, usability and accessibility, designing engaging solutions that meet user needs.
User testing
Our teams run and analyse usability tests in-field or in our user research labs. We test at all stages, with a range of users of diverse needs and perspectives.
Continuous improvement
We continue to hold many long term partnerships with our clients. This allows us to continuously iterate and improve their services based on ongoing feedback from clients and their users.